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<p>This book is a guide on how to apply Human-Centered Design (HCD) practices to an Agile product development model that is used widely throughout industry and government, where it is applied primarily to software and technology development efforts. This has been an ongoing industry challenge due to the fact that HCD prioritizes time spent understanding the problems to be solved (time spent in the problem space), while Agile prioritizes a fast hypothesize-and-deliver model (time spent in the solution space).</p> <p>Organizations that attempt an Agile transformation abandon it either because it was too difficult or because it did not deliver the hoped-for results. At the same time, efforts to improve the design and experience of their products using Human-Centered Design have a tendency to fall short because it can be difficult to see the ROI of design efforts, even while companies like McKinsey document design-driven successes. What’s more, a company that successfully adopts Agile often seems to have an even harder time implementing HCD and vice versa. This is particularly disappointing since Agile and HCD should be mutually supportive.</p> <p>In practice, Agile teams often bypass HCD efforts in favor of finishing their goals and thinking they are doing well, only to have their work product fail to meet the actual end user’s needs. At first the team will become indignant. “We followed the expert guidance of our Product Owner, the ‘Voice of the Customer,’” they will say, followed by “but… it met all of the Acceptance Criteria, they should love it.” It’s a failure of Agile that this type of sub-optimal delivery happens so regularly and predictably. The fact that team responses can be so accurately predicted in advance (by those who’ve seen this movie many times before) point to a process failure or inefficiency that is widespread and desperately needs to be addressed.</p> <p>Alternatively, teams will invest too heavily in up-front discovery efforts that slow down delivery to an unacceptable point, often while also failing to capture research-based findings in a way that matures the overall strategic product or portfolio understanding.</p> <p>The cost of misfiring goes far beyond a bad delivery or an angry customer. Decreased team morale drives poorer future performance (cost), turnover if left unchecked (more cost), and non-productive blame sessions that lead to degraded faith in the Agile product development model itself.</p> <p>This book identifies solutions based on successful methods of integrating HCD practices by phase into an ongoing agile delivery model, from the discovery through implementation and evaluation, including:</p> <ul> <li>key success factors for an HCD/Agile engagement approach,</li> <li>critical points of delivery, and</li> <li>strategies for integrating HCD into teams based on the existing design maturity of an organization or product team.</li> </ul>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 7,488円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>Die Rede von einem umfassenden medialen und sozialen Wandel ist in der Online-PR aktuell weit verbreitet. Peter Winkler unterzieht im vorliegenden Buch diese Wandlungsrhetorik einer Kritik und entwickelt einen soziologisch fundierten Alternativzugang. Drei Fragestellungen stehen dabei im Zentrum: W... 3,064円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
*** We ship internationally, so do not use a package forwarding service. We cannot ship to a package forwarding company address because of the Japanese customs regulation. If it is shipped and customs office does not let the package go, we do not make a refund. 【注意事項】 *** 特に注意してください。 *** ・個... 33,182円 税込 送料別 カードOK Glomarket ![]() | ||
<p><strong>Powerful Brand Positioning Harnesses Key Building Blocks</strong></p> <p><em>Brand Positioning with Power: Maximizing Your Marketing Impact</em> is a new take on Al Ries and Jack Trout’s original positioning concept. The book <strong>delivers measurable results</strong> because it:</p> <ul> <li>Is remarkably easy to use</li> <li>Uses a proven, systematic positioning process</li> <li>Leverages exciting, practical real-world examples</li> </ul> <p>You’ll see how the <strong>three essential building blocks of positioning lead organically to increased success</strong>, whether you are a sole proprietor or a Fortune 500 organization.</p> <p>Written in an enthusiastic, concise, and conversational style, <em>Brand Positioning with Power</em> offers ground-breaking insights, including the vital role emotion plays in effective positioning. <strong>This is the tool you need today</strong> to take your brand from where you are to where you want to go.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 2,343円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p><strong>Full 3990-character description</strong><br /> Some fortunes are not earned ー they are summoned. And every fortune that is summoned must be paid for, not with coins, but with the soul. In the shadows of Southern Africa's spiritual world, there is a pact so dangerous that even its name is spo... 4,000円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>Por muito pouco este pequeno livro n?o foi lan?ado na lata de lixo. Talvez melhor se fosse no esgoto. Certas pessoas pr?ximas responderam com nojo e desprezo somente pelo t?tulo. Outros fizeram um sil?ncio denunciador. Poucos mostraram-se receptivos, pois perceberam a ironia picante que o t?tulo su... 468円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>Le r?chauffement climatique devient chaque jour une pr?occupation plus pressante pour les d?cideurs politiques, mais aussi pour les d?cideurs ?conomiques. La finance n'?chappe pas ? cette r?gle et l'on y a observ? ces toutes derni?res ann?es des ?volutions marquantes. A tel titre qu'on peut aujourd... 3,200円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>Success Habits Made Easy: Proven Actions to Make You a Superstar in Your Personal Life & Career Do you want to enjoy and live a super-successful life? Do you want to experience a life that includes happiness, abundance, and a delightful lifestyle? Unfortunately, your wonderful desires often are dif... 1,627円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p><em><strong>Introducing Email Essentials</strong></em></p> <p>? Master One of the Most Powerful Marketing Tools on the Internet. This eBook covers:</p> <p>The basics of email marketing<br /> List building essentials<br /> Writing compelling email headlines<br /> Email copywriting essentials<br /> Email links and c... 350円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>The book has an active table of contents for easy access to each chapter.</p> <p>Jeremy Bentham was a British philosopher, jurist, social reformer and the founder of modern utilitarianism. He is in the row with the greatest thinkers Adam Smith, John Stuart Mill, John Keynes, John Locke, and Alfred Mars... 177円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
*** We ship internationally, so do not use a package forwarding service. We cannot ship to a package forwarding company address because of the Japanese customs regulation. If it is shipped and customs office does not let the package go, we do not make a refund. 【注意事項】 *** 特に注意してください。 *** ・個... 3,741円 税込 送料別 カードOK Glomarket ![]() | ||
*** We ship internationally, so do not use a package forwarding service. We cannot ship to a package forwarding company address because of the Japanese customs regulation. If it is shipped and customs office does not let the package go, we do not make a refund. 【注意事項】 *** 特に注意してください。 *** ・個人ではない法人・団体名義での購入はできません。この場合税関で滅却されてもお客様負担になりますので御了承願います。 ・お名前にカタカナが入っている場合法人である可能性が高いため当店システムから自動保留します。カタカナで記載が必要な場合はカタカナ変わりローマ字で記載してください。 ・お名前またはご住所が法人・団体名義(XX株式会社等)、商店名などを含めている場合、または電話番号が個人のものではない場合、税関から法人名義でみなされますのでご注意ください。 ・転送サービス会社への発送もできません。この場合税関で滅却されてもお客様負担になりますので御了承願います。 *** ・注文後品切れや価格変動でキャンセルされる場合がございますので予めご了承願います。 ・当店でご購入された商品は、原則として、「個人輸入」としての取り扱いになり、すべてニュージャージからお客様のもとへ直送されます。 ・ご注文後、30営業日以内(通常2~3週間)に配送手続きをいたします。配送作業完了後、2週間程度でのお届けとなります。 ・まれに商品入荷状況や国際情勢、運送、通関事情により、お届けが2ヶ月までかかる場合がありますのでお急ぎの場合は注文をお控えください。 ・個人輸入される商品は、すべてご注文者自身の「個人使用・個人消費」が前提となりますので、ご注文された商品を第三者へ譲渡・転売することは法律で禁止されております。 ・関税・消費税が課税される場合があります。詳細はこちらをご確認下さい。PC販売説明文 5,363円 税込 送料別 カードOK Glomarket ![]() | ||
<p>Lorsqu'une entreprise perd des parts de march?, c'est souvent parce qu'elle a ≪ oubli? ≫ de s'int?resser au consommateur.<em><strong>Et donner une orientation marketing ? son entreprise pour construire une marque leader, concr?tement, cela signifie quoi aujourd'hui ?</strong></em></p> <p>Un demi-si?cle apr... 1,700円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>Wakker het werkvuur aan - zonder op te branden Onze manier van werken werkt niet meer Het verlangen naar bevredigend werk is groter dan ooit. Toch is het werkvuur - de positieve energie om aan de slag te gaan - de laatste jaren geleidelijk uitgedoofd. Uit onderzoek blijkt dat iets meer dan 1 op de ... 5,400円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>Every once in a while a book comes along that offers a different take on the topic of leadership. Every leader needs goals, objectives, people skills, and technical expertise to succeed. However, they also need a reason for leading in the first place. That reason is also the title of this book, Dis... 468円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>The upswing in global investment and trade continued in the second half of 2017. At 3.8 percent, global growth in 2017 was the fastest since 2011. With financial conditions still supportive, global growth is expected to tick up to a 3.9 percent rate in both 2018 and 2019. Advanced economies will gr... 5,146円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>'Nelle tue mani c’? il segreto per trasformare la tua vita!' Questo ? il messaggio che da anni Will Bowen sta trasmettendo tramite il suo metodo innovativo, sintetizzato in questo libro 'Io Non mi Lamento'.</p> <p>Il suo concetto di base: vuoi cambiare la tua vita? Allora, smetti di lamentarti. Il meto... 1,774円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>?Sientes que no puedes liberarte del mismo ciclo destructivo?</p> <p>Desde peque?o, ?ha estado atormentado por un ciclo de malas decisiones y sentimientos intensos? Si este es el caso, es posible que tenga un problema.</p> <p>Cuando Marcela ten?a apenas dos a?os, su padre abandon? a la familia. Sin embargo... 300円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
RINNAVATION Lisa Rinna Maureen O'Neal SIMON SPOTLIGHT ENTERTAINMENT2010 Paperback English ISBN:9781439171523 洋書 Business & SelfーCulture(ビジネス) SelfーHelp... 2,692円 税込 送料込 カードOK 楽天ブックス ![]() | ||
<p>Inside every woman is a female powerhouse.</p> <p>The Female Collaborative speaks to young women, doers, believers, and dreamers who are looking for inspiration and a community. Explore the intersection of female empowerment as insights from Oprah Winfrey, Joan Rivers, Sophia Amoruso, and Michelle Obama show you the power of positivity.</p> <p>In this book you’ll learn about the ways that different women have made an impact and surpassed their own hurdles, so that you can be empowered to do the same such as:</p> <p>What it takes to be a B.O.S.S. - that is someone who is Bold, Optimistic, Sweet & Sassy, and who practices Self-Care & Self-Love<br /> Why we must rally and join forces, creating the ultimate female collaborative<br /> How to inspire other women by using the tools already within you</p> <p>Conscious answers to questions like these will move the needle, and will keep the conversation alive. You will love this book if you find yourself looking for inspiration, needing an extra push, or just want to read some magnetic stories about fabulous women of the times (but don’t want to scavenger hunt through other books or the Internet to find them).</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 487円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>Portefeuille de cryptomonnaies-D?couvrez les concepts fondamentaux des portefeuilles de cryptomonnaies et comment ils assurent la s?curit? et l'accessibilit? des actifs num?riques.</p> <p>Ethereum-D?couvrez comment Ethereum prend en charge les applications d?centralis?es (dApps) et les contrats intelli... 880円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>This book gathers papers presented at the 11th International Conference on Construction in the 21st Century, held in London in 2019. Bringing together a diverse group of government agencies, academics, professionals, and students, the book addresses issues related to construction safety, innovative... 42,541円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>Die Evolution hat eine weitaus gr??ere Reichweite als wir, wenn wir uns von Primaten zu Menschen wenden. Unternehmen haben ihre eigene Version der Evolution, und in j?ngster Zeit erleben wir eine Evolutionsrate in Unternehmen, die Unternehmen noch nie zuvor erfasst hat. In einem einzigen Jahr werde... 450円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>This book provides a systematic scientific approach to the understanding of hydraulic fracturing (fracking) as a hydrocarbon extraction technology and its impact on the environment. The book addresses research from the past decade to assess how fracking can affect air, water, landscapes and ecosyst... 15,800円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>What are the disruptive Integrated Development Environments technologies that enable your organization to radically change your business processes? Do you all define Integrated Development Environments in the same way? For your Integrated Development Environments project, identify and describe the ... 6,530円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>The statistics are staggering. One in every eight Americans age 18-54 suffers from an anxiety disorder. This totals over 19 million people! Research conducted by the National Institute of Mental Health has shown that anxiety disorders are the number one mental health problem among American women an... 487円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
*** We ship internationally, so do not use a package forwarding service. We cannot ship to a package forwarding company address because of the Japanese customs regulation. If it is shipped and customs office does not let the package go, we do not make a refund. 【注意事項】 *** 特に注意してください。 *** ・個... 10,487円 税込 送料別 カードOK Glomarket ![]() | ||
<p>Mae digwyddiadau'n digwydd bob dydd y gellir eu gweld o safbwynt gwahanol. Yma rwy'n ceisio dogfennu safbwyntiau o'r fath. Mater o'u safbwynt nhw yw p'un a allant gytuno ? hyn ai peidio. Efallai na all rhywun gytuno ? hynny, ond efallai bod problemau y gellid eu datrys yn haws na defnyddio grym yn unig. Byddai ein planed yn elwa o bersbectif gwahanol ar gynifer o ddigwyddiadau. Dyna pam yr wyf wedi penderfynu edrych ar rai digwyddiadau mewn cymdeithas, gwleidyddiaeth a hinsawdd o safbwynt gwahanol. , , , ,</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 738円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p><strong>How to be confident that your ESG investments serve your clients’ needsーand take democracy into account</strong></p> <p>It is easy to unintentionally finance autocrats by using benchmark indices, which often include bonds and stocks of countries slipping down the democracy rankings. Despite be... 3,907円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() | ||
<p>Never forget a name or occasion again with this guide to improving your powers of memorization that will make you a hit at home and at work. Foreword by Dominic O'Brien.</p> <p>Do you find names, events and facts reaching the tip of your tongue but going no further? Well help is at hand, memory master ... 1,172円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![]() |