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 | ＜p＞"How to Survive with Negative People" is a practical guide that equips readers with valuable insights and strategies to navigate and thrive in the midst of negative individuals. In this enlightening book, the author explores the complexities of human behavior, providing readers with a deeper understanding of why people act the way they do.＜/p＞ ＜p＞Chapter 1: Why People Do What They Do. This chapter delves into the psychology behind people's actions, shedding light on the underlying motives that drive negative behavior. By understanding the root causes, readers gain a new perspective and develop empathy towards negative individuals.＜/p＞ ＜p＞Chapter 2: Be Aware of Negative People. Recognizing negative people is crucial for self-preservation. Chapter 2 helps readers identify the signs and characteristics of negative individuals, enabling them to proactively safeguard their well-being and emotional state.＜/p＞ ＜p＞Chapter 3: Learn to Ignore People When Necessary. Sometimes, the best course of action is to simply ignore negative people. Chapter 3 guides readers on cultivating resilience and developing the ability to disregard harmful comments or actions, maintaining their inner peace and emotional stability.＜/p＞ ＜p＞Chapter 4: Learn and Read More. Knowledge is power, and in Chapter 4, readers discover the transformative effects of learning and reading. By expanding their knowledge base, readers become better equipped to handle negativity and find inspiration to overcome challenges.＜/p＞ ＜p＞Chapter 5: Set Boundaries. Establishing personal boundaries is essential when dealing with negative people. This chapter provides practical tips and techniques for defining and enforcing boundaries, empowering readers to protect their emotional well-being.＜/p＞ ＜p＞Chapter 6: Assert Your Point of View. In Chapter 6, readers learn effective communication strategies to assert their point of view when faced with negativity. By expressing themselves confidently and respectfully, they can influence the dynamics of interactions and foster more positive connections.＜/p＞ ＜p＞Chapter 7: Talk to Someone. Sharing experiences and seeking support is invaluable when confronted with negative people. Chapter 7 encourages readers to reach out to trusted individuals, such as friends, family, or professionals, for guidance and encouragement.＜/p＞ ＜p＞Chapter 8: Trust and Use Your Intuition. Intuition is a powerful tool in navigating relationships with negative individuals. Chapter 8 helps readers tap into their inner wisdom, fostering self-trust and empowering them to make sound judgments and decisions.＜/p＞ ＜p＞Chapter 9: Learn to Let Go. The final chapter emphasizes the importance of letting go of negative influences and toxic relationships. By embracing acceptance and practicing detachment, readers can move forward with their lives and create a positive, fulfilling future.＜/p＞ ＜p＞"How to Survive with Negative People" is an indispensable resource for anyone seeking to maintain their emotional well-being and find happiness in the face of negativity. With practical advice and psychological insights, readers will develop the resilience and inner strength to thrive amidst challenging circumstances.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 526円 税込 送料込 カードOK 楽天Kobo電子書籍ストア ![How to Survive with Negative People【電子書籍】[ RM LEIGH ]](http://www.raku360.com/images/syosai_botton.gif) | |
 | 著者：David B. Yoffie, Mary Kwak出版社：Harvard Business School Prサイズ：ハードカバーISBN-10：1578512530ISBN-13：9781578512539■通常24時間以内に出荷可能です。■ネコポスで送料は1〜3点で298円、4点で328円。5点以上で600円からとなります。※2,500円以上の購入で送料無料。※多数ご購入頂いた場合は、宅配便での発送になる場合があります。■ただいま、オリジナルカレンダーをプレゼントしております。■送料... 301円 税込 送料別 カードOK もったいない本舗 お急ぎ便店 | |
 | ＜p＞This Application Developer edition has been completely revised and rewritten and is designed to work in conjunction with the latest best practices. At the heart of this Guide's formula for your Application Developer Role are five questions: Where does the Application Developer's role fit, What does it mean to be or become a Application Developer, How to be a Application Developer, When is a Application Developer successful and Why be a Application Developer. This Guide has all the answers and sets you up, well on your way to finding, keeping and being successful in the job you really want.＜/p＞ ＜p＞This book is not filled with theoretical babble but practical and useful information, knowledge and experience!＜/p＞ ＜p＞Packed with time-tested advice, This Application Developer Handbook works as a good companion for those just starting out in the "real world" as well as for those who are thinking seriously about a career change.＜/p＞ ＜p＞It is with incredible ease, yet depth and understanding that this book ploughs through the important issues that concerns not only HR managers and CIOs, but anyone who wants to climb up the Application Developer ladder, this Guide is filled with Valuable hints, tips and guidance on how to successfully be a Application Developer.＜/p＞ ＜p＞The Art of Service's Guides have helped thousands of people find truly satisfying work. This guide tells you how you process information, make decisions and interact with the world around you in your Application Developer role - and shows you what works best. Then, using real-life examples to highlight the strengths and pitfalls of the Application Developer, it shows you step-by-step how to ensure the best results in the shortest period of time.＜/p＞ ＜p＞And if you plan to stay in your job, the Application Developer Guide provides savvy advice for getting the most out of your current career. Every other career guide offers generic, one-size- fits-all advice. But because it is based on this specific career, The Application Developer Handbook helps you determine what you need to be more successful and satisfied.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 3,179円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
 | ＜p＞A obra "Empresa e Atendimento" persevera a sequ?ncia tem?tica sobre 'atendimento' e faz parte da s?rie fixa??o de conte?do. Por interm?dio do uso de Palavras Cruzadas como exerc?cio, tem por objetivo a capacita??o, tanto individual como profissional. Pela via de assuntos e temas, a s?rie explora as... 750円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
 | *** We ship internationally, so do not use a package forwarding service. We cannot ship to a package forwarding company address because of the Japanese customs regulation. If it is shipped and customs office does not let the package go, we do not make a refund. 【注意事項】 *** 特に注意してください。 *** ・個... 3,387円 税込 送料別 カードOK Glomarket | |
 | ＜p＞O Ho'oponopono ? uma t?cnica de origem Kahuna (povo ancestral do Hava?), que significa "colocar as coisas em ordem". Com isso, visa enaltecer uma evolu??o ?ntima atrav?s do perd?o e, principalmente, do autoperd?o. Este livro traz uma proposta para trabalhar esta "limpeza" em 21 dias, dividida em tr?s etapas. Na primeira, os temas e exerc?cios trabalham o autoconhecimento e autoestima; na segunda, o relacionamento com os outros; e, por fim, a prosperidade financeira e gratid?o por suas ra?zes. A obra aborda, ainda, ferramentas para colocar em pr?tica no cotidiano, de forma simples e r?pida. Al?m de um b?nus, uma t?cnica complementar para ativar a realiza??o de sonhos. Venha desfrutar deste aprendizado!＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 1,100円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
| *** We ship internationally, so do not use a package forwarding service. We cannot ship to a package forwarding company address because of the Japanese customs regulation. If it is shipped and customs office does not let the package go, we do not make a refund. 【注意事項】 *** 特に注意してください。 *** ・個... 3,722円 税込 送料別 カードOK Glomarket | |
 | ＜p＞別人是別人，我是我，＜br /＞ 生命最重要的，不是要超越別人，＜br /＞ 而是要能超越自己，這才是聰明人。＜/p＞ ＜p＞只有?瓜＜/p＞ ＜p＞才會認為自己很聰明＜/p＞ ＜p＞人生一定要贏?？?是否非贏不可？＜/p＞ ＜p＞有句話?：「生命的獎賞，從來不在起點。」＜/p＞ ＜p＞二十世紀中期，有一群赫赫有名的美國大金融家聚集於紐約。他們是：＜br /＞ 最大的鋼鐵公司總經理＜br /＞ 最大的公用事業公司總經理＜br /＞ 最大的小麥商人＜br /＞ 紐約股票交易所的總經理＜br /＞ 一名總統?閣成員＜br /＞ 最大的期貨公司董事長＜br /＞ 一家大銀行的行長＜br /＞ 跨國投資公司的總裁＜/p＞ ＜p＞當年，他們手中掌握的財富總額，甚至超過了美國國庫，紅極一時。＜/p＞ ＜p＞但二十五年後，我們來看看他們怎麼樣了？＜br /＞ 鋼鐵公司總經理公司破?，死前五年全靠舉債度日。＜br /＞ 公用事業公司總經理亡命他?，身無分文死在異國土地上。＜br /＞ 小麥商人因破?，死於國外。＜br /＞ 股票交易所總經理正在某監獄服刑，已申請假釋。＜br /＞ ?閣成員服刑期間獲得特赦，不久死於家裡。＜br /＞ 期貨公司董事長投資失敗，死於自殺。＜br /＞ 銀行行長因違法冒貸案，死於自殺。＜br /＞ 跨國投資公司總裁，亦死於自殺。＜/p＞ ＜p＞可惜，這些人除了賺錢，卻沒學會「賺取自己的生活」。＜/p＞ ＜p＞賺錢並不是一切，關鍵是要?得如何生活，如何讓自己平平安安、順順當當地度過?一個日子。＜/p＞ ＜p＞賺錢是為了生活，但生活的全部意義並不在於賺錢。＜/p＞ ＜p＞除了賺錢之外，還有許許多多的東西?得追求，因為ーー鈔票並不能吃。＜/p＞ ＜p＞有些人老覺得自己活得好累、好無奈……＜/p＞ ＜p＞其實，事情也許沒有?想像中的糟。＜/p＞ ＜p＞如果?不去改變思維，只會自怨自艾，無補於事，徒然浪費生命。＜/p＞ ＜p＞別再凡事都感到無助，把自己困在悲傷的字典裡。＜/p＞ ＜p＞?應該勇敢地?棄消極的思維，重塑一個正向積極的心態。＜/p＞ ＜p＞如此一來，雖然?不能馬上存很多錢，＜/p＞ ＜p＞但?會馬上擁有一個完全不一樣的人生！＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 1,033円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
 | 549. 【電子書籍なら、スマホ・パソコンの無料アプリで今すぐ読める！】 Co-operation and the Future of Industry【電子書籍】[ Leonard S. Woolf ] ＜p＞In this book, originally published in 1918, the Leonard S. Woolf explores the development of the Co-operative Movement into a democratic industrial system. This title combines a description of the movement as it was, with a picture of the ways in which the author felt it would become if it followed... 8,124円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
 | ＜p＞If we don't love who we are and how we show up every minute of the day, how can we show up as our highest and best self in the world?＜/p＞ ＜p＞In ＜em＞Me First＜/em＞, Julie Cass teaches that true happiness and love can only be found by loving ourselves through it all. The kind of love that is deep, raw, uninhi... 1,408円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
 | ＜p＞This book presents current theories of European integration, such as federalism, neo-functionalism and liberal intergovernmentalism with their strengths and weaknesses. It is then argued that the combination of republican theory with public good theory, the res publica of public goods, could better... 8,507円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
 | ＜p＞＜strong＞Explore engineering as a career with this introduction for ages 12 to 16＜/strong＞＜/p＞ ＜p＞The job of an engineer is to solve all sorts of complex challenges facing the world while improving our lives through creative, innovative ideas. This engineering book for teens gives you a look into what e... 1,440円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
 | ＜p＞Alian?as Estrat?gicas & Parcerias de Marketing, de Richard Gibbs e Andrew Humphries, explora como empresas podem conquistar vantagem competitiva sustent?vel por meio da colabora??o estrat?gica com outros agentes da cadeia de suprimentos. Partindo da premissa de que as press?es da economia global ex... 880円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
 | ＜p＞本?共分?12章，作者?合多年?商与短??????，??了以抖音?主的短???商引流、推广和??的技巧，通?抖音?商基?知?、内容打造、??推广、????4大版?，??者??解?了抖音?商?店与??的基本技巧和方法。＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。... 1,095円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
 | ＜p＞＜strong＞How can you build a social media strategy that outlasts trends and delivers real impact?＜/strong＞＜/p＞ ＜p＞＜em＞＜strong＞Social First Brands＜/strong＞＜/em＞ is a practical guide for mid-career marketing professionals who want to develop strategies that create authentic connections, strengthen brand credibility and drive measurable results. Written by social media expert ＜strong＞Tom Miner＜/strong＞, it shares proven frameworks, examples and actionable tools from brands like Crocs, Stanley, Funko, and Ryanair.＜/p＞ ＜p＞By showing how leading companies put social media at the heart of their marketing, this book equips you to move beyond quick wins and hacks to build strategies grounded in human behavior and long-term value.＜/p＞ ＜p＞You will learn how to:＜br /＞ - Develop a bespoke social media strategy aligned with brand principles＜br /＞ - Build communities that foster loyalty and advocacy＜br /＞ - Define and apply a distinctive, consistent brand personality online＜br /＞ - Optimize content to resonate across audiences and platforms＜/p＞ ＜p＞With detailed chapters, real-world examples and clear implementation steps, ＜em＞＜strong＞Social First Brands＜/strong＞＜/em＞ helps you apply proven principles to elevate your brand presence, strengthen customer relationships and advance your career impact.＜/p＞ ＜p＞＜em＞＜strong＞Themes include:＜/strong＞＜/em＞ ＜em＞strategy, principles, social media optimization, brand personality, audience engagement, community building＜/em＞＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 5,496円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
| *** We ship internationally, so do not use a package forwarding service. We cannot ship to a package forwarding company address because of the Japanese customs regulation. If it is shipped and customs office does not let the package go, we do not make a refund. 【注意事項】 *** 特に注意してください。 *** ・個... 6,303円 税込 送料別 カードOK Glomarket | |
 | ＜p＞Em tudo que fazemos, criamos uma expectativa seja nas rotinas de trabalho, de vida solit?ria ou conjugal, fazemos isso sem que percebamos, separar tantas coisas, desejos, momentos e n?o percebemos que, para algumas dessas, tamb?m poder?amos unir. Em uma viagem pelos nove cap?tulos de descobertas e fatos que nos envolvem desde quando nascemos at? a nossa fase idosa, muito tivemos e ainda teremos a vivenciar. De forma despretensiosa, o leitor ir? navegar neste vasto conte?do que a vida nos proporciona quanto as nossas escolhas, compartilhando a paz e o crescimento que buscamos em nossa caminhada, permitindo entender e visualizar os desejos que n?o foram realizados e os sentimentos que n?o foram explicados, mas que, no fim, nos levou a v?rios caminhos, bifurca??es e atalhos que somaram em nossas experi?ncias, viv?ncias e moldaram nosso car?ter, nossa ?tica e moral. Quantas perguntas buscando respostas para diversos conflitos, em contrapartida do dinamismo que hoje a rotina di?ria nos imp?e quanto ? conviv?ncia, dificuldades e supera??es? Quais os impactos positivos e negativos que teremos e estamos tendo e no que isso repercute na nossa vida pessoal, conjugal e social? O que mais fazemos durante nosso dia a dia e ao longo de todos os anos de nossa vida? O que buscamos em nossa caminhada para entender e visualizar os desejos que n?o foram realizados e os sentimentos que n?o foram explicados?＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 1,100円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
 | ＜p＞5S is a very simple yet powerful tool ! It is the ideal tool for initiating a continuous improvement process : it requires few resources, everyone can participate and the results are visible. Thanks to its application, you will be able to improve safety, quality, performance and your working enviro... 1,757円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
 | ＜p＞Welcome to "Understanding ICOs and White Papers: A Comprehensive Guide." In this eBook, we'll delve into the intricate world of Initial Coin Offerings (ICOs) and their accompanying documents, White Papers. ICOs have revolutionized fundraising in the digital age, allowing startups and projects to ra... 979円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
| 560. 洋書 Springer Paperback, Machine Scheduling Problems: Classification, Complexity and Computations *** We ship internationally, so do not use a package forwarding service. We cannot ship to a package forwarding company address because of the Japanese customs regulation. If it is shipped and customs office does not let the package go, we do not make a refund. 【注意事項】 *** 特に注意してください。 *** ・個... 15,730円 税込 送料別 カードOK Glomarket | |
 | ＜p＞＜strong＞An authoritative guide to understanding and mastering the core issues and competencies involved in entrepreneurial success＜/strong＞＜/p＞ ＜p＞Where do entrepreneurial opportunities arise? How do successful entrepreneurs exploit trends? What is the role of innovation in entrepreneurship? How do companies get started and become self-sustaining? Based on studies of 80 companies, including 30 ＜em＞Sunday Times＜/em＞ Fast Track Companies, and 20 highly successful US entrepreneurial firms, this book answers these and many other key questions about entrepreneurship. This authoritative guide to the world of entrepreneurship offers valuable lessons for MBA students and established entrepreneurs alike.＜/p＞ ＜ul＞ ＜li＞Shows practitioners how success is influenced by factors such as industry dynamics, entry barriers, reconfiguration, and core competencies＜/li＞ ＜li＞Delivers practical coverage of an array of key issues, including how to exploit trends, how to foster innovation, how to get additional funding for expansion, and much more＜/li＞ ＜li＞Provides expert guidance on how to successfully address each of the factors or core competencies covered＜/li＞ ＜li＞An excellent supplement to standard graduate texts on the subject, it breathes new life into standard curriculum topics by presenting them within the context of real-world success stories＜/li＞ ＜/ul＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 7,386円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
 | ＜p＞＜strong＞Unlock the Secret to Perpetual Financial Freedom with The Financial Pinwheel＜/strong＞＜/p＞ ＜p＞What if your financial future could spin effortlessly, powering your lifestyle for a lifetime without fear of slowing down or stopping? In ＜em＞The Financial Pinwheel＜/em＞, discover the simple yet profound m... 1,408円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
 | ＜p＞＜strong＞＜em＞A Guide to Forensic Accounting Investigation,＜/em＞ 2nd Edition＜/strong＞＜/p＞ ＜p＞Recent catastrophic business failures have caused some to rethink the value of the audit, with many demanding that auditors take more responsibility for fraud detection. This book provides forensic accounting speci... 26,355円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
 | ＜p＞This book tells the unbelievable story of "Master of Disaster" Frank Krake, and his experiences after becoming the director of the struggling patio furniture giant, Unimeta. In his ambitious attempts to make the company a success, he is continuously plagued by setbacks: A firework disaster destroys... 1,900円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
| *** We ship internationally, so do not use a package forwarding service. We cannot ship to a package forwarding company address because of the Japanese customs regulation. If it is shipped and customs office does not let the package go, we do not make a refund. 【注意事項】 *** 特に注意してください。 *** ・個... 3,483円 税込 送料別 カードOK Glomarket | |
 | ＜p＞Libro centrado en la construcci?n de la imagen p?blica de candidatos y l?deres. Estudia s?mbolos, narrativa visual, lenguaje corporal y proyecci?n medi?tica como factores determinantes en la percepci?n ciudadana.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 1,326円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
 | ＜p＞＜strong＞Sovereign is the handbook for outsiders ready to bend reality in their favour - a practical guide to rewriting the limits of work, wealth, and life.＜/strong＞＜/p＞ ＜p＞'A must read for any ambitious outlier' ＜strong＞JASON SHEN＜/strong＞＜/p＞ ＜p＞'A book bursting with energy and ideas' ＜strong＞STU PATIENCE＜/st... 1,408円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
| *** We ship internationally, so do not use a package forwarding service. We cannot ship to a package forwarding company address because of the Japanese customs regulation. If it is shipped and customs office does not let the package go, we do not make a refund. 【注意事項】 *** 特に注意してください。 *** ・個... 4,250円 税込 送料別 カードOK Glomarket | |
 | ＜p＞＜strong＞??＜/strong＞ ＜strong＞人類95%的決策，由潛意識掌握 ??＜/strong＞＜/p＞ ＜p＞＜strong＞從最小阻力之路，達成最有感的行銷！＜/strong＞＜/p＞ ＜p＞───────────────────────＜/p＞ ＜p＞?注意力稀缺的時代，如何?穎而出？＜br /＞ ?預算有限，如何達成高CP?的行銷？＜br /＞ ?如何因應分?又變化快速的社群媒體？＜br /＞ ?特價、贈品效果短，有沒有更長效的方法？＜/p＞ ＜p＞───────────────────────＜/p＞ ＜p＞＜strong＞順著大腦特性，讓顧客自然喜歡！＜/strong＞＜/p＞ ＜p＞「直覺行銷先驅」?斯莉．セン恩領先業界，創立第一間採用行為科學的品牌顧問公司；30年來，?協助百事可樂、安泰人壽、麥當勞和多家《Fortune》500大企業，使營收成長超過500億美元。＜/p＞ ＜p＞セン恩指出，大腦喜歡聯想、抗拒?服，而最有效又持久的行銷策略，就是讓?的?品在人們腦中?有廣闊的心智版圖。＜/p＞ ＜p＞本書將翻轉10條常見的行銷規則，提出多數人所忽略的有效捷徑。＜/p＞ ＜p＞＜strong＞?****快速連結顧客的大腦，發揮槓桿＜/strong＞＜/p＞ ＜p＞泰勒斯、哈利波特的空前成功，有什麼祕訣？＜/p＞ ＜p＞家樂氏新品上市，為何熱賣到必須拜託通路不要推銷？＜/p＞ ＜p＞純品康納犯了什麼錯，竟然讓銷量在2個月?跌掉20%？＜/p＞ ＜p＞答案就在腦中的正向聯想。＜/p＞ ＜p＞善用熟悉感、找到「成長觸發點」、保護「區別化品牌資?」，把力氣用對地方。＜/p＞ ＜p＞＜strong＞?****找出危險的負面聯想，加以排除＜/strong＞＜/p＞ ＜p＞網路謠言來襲，麥當勞全力澄清卻引發反效果，究竟怎麼做才對？＜/p＞ ＜p＞維多利亞的秘密曾經呼風喚雨，為什麼銷售卻突然急轉直下？＜/p＞ ＜p＞負面聯想就像病毒，有的急性發作，有的悄悄滋長，直到為時已?……。＜/p＞ ＜p＞想趨吉避凶，先找出負面聯想，再對症下藥。＜/p＞ ＜p＞＜strong＞?****避開核心顧客的陷?，持續成長＜/strong＞＜/p＞ ＜p＞為什麼顧客調?、品牌忠誠度都不是可靠指標？＜/p＞ ＜p＞女裝起家的露露樂檬，竟然成功進軍男裝？＜/p＞ ＜p＞洋基隊、沃爾瑪如何跳?品牌生命週期，?久不衰？＜/p＞ ＜p＞新増正面聯想、從新顧客突破，才能免於萎縮、永續成長。＜/p＞ ＜p＞セン恩將?明：＜/p＞ ＜p＞? ?種訊息，可以?生最大量的正面聯想？＜/p＞ ＜p＞? 創新時要注意什麼，以免引發價?摧毀？＜/p＞ ＜p＞? 延伸?品系列之前，先自問?兩個問題？＜/p＞ ＜p＞? 明星代言、KOL推薦，有?些潛在風險？＜/p＞ ＜p＞? 訴諸情緒、獨特性，為何只會白費力氣？＜/p＞ ＜p＞不論?是領導者、行銷人，還是想要打造個人品牌、推動社會改革，與大腦合作，才能事半功倍、成為人們的直覺首選！＜/p＞ ＜p＞＜strong＞★****各界讚譽★＜/strong＞＜/p＞ ＜p＞「本書是企業成功傳遞品牌訊息的關鍵……相當實用的建議。」──《華爾街日報》＜/p＞ ＜p＞「這不是一本普通的行銷書，而是一?翻轉思維、挑戰常規的宣言，將徹底改變?對?服和影響力科學的看法。」──約拿．博格（Jonah Berger），華頓商學院教授、暢銷書《如何改變一個人》作者＜/p＞ ＜p＞「本書融合了行為科學和行銷策略，引人入勝；對於任何?望讓企業和品牌長久成功的人來?，都是必讀之作。」──麥可．普拉特（Michael Platt），華頓商學院神經科學倡議主任、《領導者的大腦》（＜em＞The Leader’s Brain＜/em＞）作者＜/p＞ ＜p＞「本書堪稱理解、運用大腦本能的大師之作，它顛覆了關於消費者行為和?服方式的傳統認知。對於行銷長和引領行銷未來趨勢的領導者來?，其價?難以估量。」──拉賈．拉賈曼納（Raja Rajamannar），萬事達?行銷長、暢銷書《量子行銷》（＜em＞Quantum Marketing＜/em＞）作者＜/p＞ ＜p＞「我在安泰保險擔任行銷長的時候，セン恩的『成長觸發策略』至關重要，?助我們革新了品牌策略。我們不僅藉此形塑品牌定位、品牌溝通訊息，也得以把顧客體驗視為投資的優先事項，進而顯著提升了市?率和滿意度。重讀セン恩的書，更讓我確信這些技巧普遍適用於各個?業，能促進業務出現驚人的成長。」──大衛．艾徳曼（David Edelman），哈佛商學院教授、安泰保險前行銷長＜/p＞ ＜p＞「セン恩破解了人類決策的密碼，教導我們如何繞過意識腦，為?的事業創造閃電般的成功。這?對是十年來必讀的行銷大作。」──琳達．凱普蘭．薩勒（Linda Kaplan Thaler），廣告名人堂成員、凱普蘭．薩勒集團創?人、暢銷書《和善的力量》（＜em＞The Power of Nice＜/em＞）與《恆毅力致勝》（＜em＞Grit to Great＜/em＞）合著者＜/p＞ ＜p＞「如果?喜歡葛拉威爾的《決斷2秒間》和康納曼的《快思慢想》，這本書將是?一本顛覆?思考和行動的劃時代之作。無論?是新創公司的創?人、追求成長的行銷長、經驗豐富的執行長，或是任何想要推進目標的人，本書都能?助?釋放潛意識腦蘊藏的潛力。」──セン姆斯．西特林（James Citrin），史賓塞．史都華董事會?執行長實務部門領導人、暢銷書《?掌權了》（＜em＞You’re in Charge, Now What?＜/em＞）作者＜/p＞ ＜p＞「這是一本突破之作，?示了驅動我們本能決策的隱藏影響力，以及持續獲致財務成功的公式。它是事業和人生成功的行動指南。」──法努什．托拉比（Farnoosh Torabi），《如此有錢》（So Money）主持人、《健康的恐慌》（＜em＞A Healthy State of Panic＜/em＞）作者＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 1,548円 税込 送料込 カードOK 楽天Kobo電子書籍ストア | |
| *** We ship internationally, so do not use a package forwarding service. We cannot ship to a package forwarding company address because of the Japanese customs regulation. If it is shipped and customs office does not let the package go, we do not make a refund. 【注意事項】 *** 特に注意してください。 *** ・個... 37,115円 税込 送料別 カードOK Glomarket |
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